Utami, L. P., and D. Rahmadanirwati. “Pengaruh Word Of Mouth, Brand Image Dan Lifestyle Terhadap Keputusan Pembelian Sepeda Motor Honda Beat Di PT. Hayati Pratama Mandiri Padang”. Economics and Digital Business Review, vol. 6, no. 2, May 2025, pp. 1178-89, doi:10.37531/ecotal.v6i2.2494.